Tag: Tremor

  • Measuring Offline Vs. Online Word-of-Mouth Marketing

    Measuring Offline Vs. Online Word-of-Mouth Marketing

    The now commonly held notion that social media-related marketing is a requirement for business success may not carry as much water as once thought. Despite all the technological advances in recent years, especially in the realm of social media, a recent study suggests that the vast majority of public discussion about products, brands and services…